Latest From Brand Driven Digital

  • Social Sound Bite: Snapchat Gets PoliticalOn this week’s Social Sound Bite – recorded live at the KXIC studios in Iowa City – we discussed how Former Maryland Governor Martin O’Malley teased his upcoming presidential campaign announcement wit …
  • Social Media for Business: How to Know Which Networks Work BestFacebook is a social media platform of the past. Today’s users are utilizing Snapchat and Instagram, so there’s no need to invest time and resources in Facebook and Twitter. These are statements I’ve …

Who We Are

At Westergaard, we are Brand Driven in everything we do. For over 30 years, we have provided strategic brand consultation and creative services to businesses large and small from our offices in Central and Eastern Iowa. We work with our client partners to build strong brands and activate them across appropriate media touch points.

Meet The Team

Dean Westergaard

Nick Westergaard
Chief Brand Strategist

Macy Koch
Director of Digital Strategy

Angie Cottrell
Client Services Manager

Cate Dicharry
Project & Events Manager

Kristie Anderson

Sarah Moy
Search & Analytics Coordinator

Jordan Williams
Content Specialist

Meghann Foster
Digital Marketing Specialist

What We Do

At Westergaard, we work to build strong brands and activate them across relevant touch points. Touch points encompass all media and messaging encountered during a customer’s experience with your brand. Please select a touchpoint to learn more about our capabilities in each area:

Brand Development

At Westergaard, we are brand driven. Every campaign starts with a strong brand at its core. From logo/identity development to long-term brand stewardship and strategic consultation, we work with you on positioning your brand and creating a compelling story for your audience.


It starts with a business objective. From there, our team works to develop a brand message that engages and excites the target audience. Our media experts then work to find optimal placement for your message to achieve the desired results. It’s all about fit — message and media. And nobody does it better than the Westergaard team.


In additional to traditional media expertise, our team is also steeped in new media experience as well. Whether it’s building out your brand’s online web presence our reaching out with inbound digital efforts like email and social media, Westergaard offers you a total solution for new media marketing

Selected Clients

Willis Auto Campus
Des Moines, Iowa
ACT, Inc.
Iowa City, Iowa
Wyckoff Industries
Carlisle, Iowa
Hummel’s Nissan
Urbandale, Iowa
National Assoc. of Manufacturers
Washington, DC
Iowa River Landing
Coralville, Iowa
Hills Bank & Trust Company
Hills, Iowa
Iowa’s Creative Corridor
Cedar Rapids, Iowa
Sarah’s Hallmark
Johnston, Iowa

Contact Us

Every business has a story to tell. Your business has a story too. We’d love to help you tell it. Please contact Westergaard using the form below.